Eurovision acts in the Irish iTunes charts

Adrian Kavanagh, 28th May 2012

While winning Eurovision is ultimately the aim for the different contestants, sometimes the impact of an Eurovision act may be reflected more commercially rather than in terms of Eurovision points won with post-contest single sales offering a good surrogate of this.  The level of single sales or downloads of Eurovision entries can also give a sense as to the impact of the contest on the public, or rather the buying public, in a country. In the case of Ireland, a study of iTunes downloads of Eurovision acts suggests the contest had a greater impact this year as opposed to last year, with the contest winner, Loreen from Sweden, currently (as of 10.00pm on May 28th) occupying the top spot in the chart and Ireland’s Eurovision song, a level of success that was not achieved by last year’s winner.  Jedward’s Waterline is currently at No. 11 in the chart, but would have been in the chart for a considerable period of time before the contest.

The next highest Eurovision act is Ivi Adamou of Cyprus, whose “La La Love” currently occupies No. 20 in the chart, despite the song only attracting 5 points from Ireland in the Eurovision semi final and no points from Ireland in the final. Given similar levels of success for this song in iTunes charts in other European countries, it would seem likely that Ivi Adamou could well be the breakout act of this year’s contest in a similar vein to the commerical success that Jedward achieved following the contest in Europe last year which far overshadowed that of the actual winners.

“Standing Still”, the German entry from Roman Lob, which attained the second highest number of Irish Eurovision points in the Final, was at No. 41. Other Eurovision acts to figure in the chart includes the Russian Buranovskiye Babushski at No. 35, Denmark’s Soluna Samay at No. 52, Greece’s Eleftheria Eleftheriou at No. 69, the United Kingdom’s Engelbert Humperdink at No. 132, Romania’s Mandinga at No. 135, Iceland’s Greta Salone and Jonsi at No. 164 and Spain’s Pastora Soler at No. 197. The 2009 winner, Alexander Ryback’s “Fairytale” has returned to the chart at No. 153.

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